{"id":5990,"date":"2022-12-06T11:06:00","date_gmt":"2022-12-06T09:06:00","guid":{"rendered":"https:\/\/mwk.speckmann.com\/monetizar-la-comunicacion-con-los-clientes\/"},"modified":"2024-10-11T01:04:41","modified_gmt":"2024-10-10T23:04:41","slug":"monetizar-la-comunicacion-con-los-clientes","status":"publish","type":"post","link":"https:\/\/mwk.speckmann.com\/es\/monetizar-la-comunicacion-con-los-clientes\/","title":{"rendered":"Monetizar la comunicaci\u00f3n con los clientes"},"content":{"rendered":"\n

\u00a1Cubrimos tus costos de call center o mailing!<\/p>\n\n

S\u00ed, has le\u00eddo bien: \u00a1Cubrimos tus costes! \u00bfC\u00f3mo lo hacemos? <\/p>\n\n

Centro de llamadas:<\/h2>\n\n

Hay dos verdades incontrovertibles sobre las llamadas entrantes<\/strong> : 1) Le cuestan dinero a la empresa y 2) Despu\u00e9s de un problema bien resuelto, la probabilidad de \u00e9xito de una venta cruzada o de venta adicional es mayor que en cualquier otra fase de la relaci\u00f3n con el cliente. Utilice las llamadas entrantes para generar el consentimiento telef\u00f3nico para una devoluci\u00f3n de llamada o ponga a los clientes interesados directamente con nuestro equipo para obtener una gran oferta. Luego le presentamos al cliente un paquete de valor agregado sin compromiso de su elecci\u00f3n, por ejemplo, nuestra cobertura del hogar o el servicio de reparaci\u00f3n de aver\u00edas en el hogar. En nuestras campa\u00f1as existentes, hasta el 80 % de las personas contactadas dan su consentimiento para una devoluci\u00f3n de llamada. <\/p>\n\n

Env\u00edo:<\/h2>\n\n

Env\u00edas a tus clientes muchas tarjetas de pago cada mes, ya sean de cambio o de nueva tarjeta. Utiliza este gran canal de comunicaci\u00f3n<\/strong> para ofrecer un paquete de valor a\u00f1adido. Te proporcionamos contenido en forma de textos, pegatinas o insertos. Se pide a los clientes que llamen o escaneen un c\u00f3digo QR para recibir una oferta exclusiva o para proteger a\u00fan m\u00e1s la tarjeta. <\/p>\n\n

Obtenga ingresos adicionales a largo plazo:<\/h2>\n\n

En estas conversaciones, aproximadamente el 40% decide luego probar la oferta de forma gratuita durante 3 meses. Por cada cliente que renueva un paquete de valor a\u00f1adido pagando una tarifa, la caja de ahorros recibe una comisi\u00f3n permanente que compensa con creces los costes de llamada o correo. Se trata de hasta 6,40 euros netos por llamada o correo. Al mismo tiempo, la satisfacci\u00f3n de los clientes a los que se dirige aumenta de forma mensurable (medida por el NPS). No hay costes de inversi\u00f3n<\/strong> ni cargas adicionales sobre<\/strong> las capacidades internas. Y no se trata de un hecho aislado, como una campa\u00f1a para un paquete de valor a\u00f1adido diferente cada a\u00f1o. Esto le asegura ingresos adicionales a largo plazo<\/strong> . Con los paquetes de valor a\u00f1adido, tambi\u00e9n creas un v\u00ednculo emocional especial: tu cliente se siente bien atendido y comprendido por ti. De esta manera, tambi\u00e9n te ayudamos a fortalecer la fidelidad de los clientes y reducir la tasa de abandono. <\/p>\n\n

\u00a1D\u00e9janos probarlo por ti!<\/h2>\n\n

\u00bfQuieres ser m\u00e1s espec\u00edfico? Solicita ahora m\u00e1s informaci\u00f3n a mi colega Floriana Berisha<\/a> . <\/p>\n\n

\u00bfNo puedes esperar para monetizar tu comunicaci\u00f3n con los clientes?<\/p>\n\n

Entonces ll\u00e1menos ahora mismo: Tel. 0160 470 16 48 o env\u00edeme un correo electr\u00f3nico<\/a> . Estar\u00e9 encantado de asesorarle. <\/p>\n","protected":false},"excerpt":{"rendered":"

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