A rewards programs with guaranteed success
Open up completely new potential with a data-based loyalty solution
Strengthen brands, retain customers, optimize earnings.
Mehrwerk is Europe’s martech pioneer: We break away from traditional marketing concepts and use state-of-the-art, real-time data analysis. Our results are measurable, our solutions are sustainable and long-lasting and our fees are 100% performance-based. For you, this means that a loyalty program from Mehrwerk becomes your own personal success case and secures your company a sustainable competitive advantage
1 | Pricing
- Increase prices and enjoy higher margins
- Increase long-term customer loyalty
- Support from conception to marketing
- Differentiate products from the competition
- Higher employee satisfaction
2 | Cashback & Card-linked-offers
- Cashback programs offer financial benefits and unique shopping experiences
- Innovative card-linked offers for a better user experience
- Optimized customer loyalty and positive word-of-mouth advertising
- Connecting consumers with relevant brands via banking applications
- Targeted cashback offers based on anonymized card transactions
3 | Mini-Contracts
- Demand-oriented security services with high renewal rate (10-20%)
- No investment
- Immediate assistance and assumption of costs for everyday breakdowns
- Permanent additional income and increase in customer loyalty
Mehrwerk is the loyalty partner for over 250 strong brands in Europe
Pricing that solves the paradox.
Increasing prices by up to 150% while at the same time acquiring more new customers and improving customer loyalty – is that possible? A clear “yes”: Mehrwerk’s solutions resolve these contradictions. By directly converting a price increase into a personalized value-added service, you increase customer satisfaction by up to 450% despite higher charges and significantly reduce the churn rate by up to 75%.
1 | Pricing
Cashback & card-linked-offers that immediately generate new income.
It could hardly be more attractive. With the Mehrwerk solutions for cashback & card-linked-offers (CB/CLO), you can realize returns without investment. For example, if a retailer grants a 10% discount on purchases made by your end customers, your company receives 10% of this – and the end customer receives 80%. In plain language, this means that our customers actually earn money by “gifting” their end user – without any investment on their part.
2 | Cashback & Card-linked-offers
Mini-contracts that continuously generate revenue.
Your Mehrwerk team develops fee-based additional services that are a perfect fit for your core product and ensure high closing rates. The average RRP (net) of Mehrwerk Mini-Contracts is EUR 100; the average closing rates (after a free trial period) is 10-20%. Your share of the RRP is permanently 25 %. The average contract duration of our Mini-Contracts is 10 years. On average, Mehrwerk business partners earn an additional EUR 30 to 40 per customer. How? We’ll be happy to show you.
3 | Mini-Contracts
Your product stands out and that changes everything.
In high-volume commodity markets, it is important to clearly differentiate yourself in an environment of interchangeable products and services. Customers tend to choose low-cost alternatives if products do not offer a clearly recognizable added value. If, on the other hand, there is a strong emotional connection with a previously interchangeable product, everything changes: the product becomes more attractive, stands out, intensifies the brand experience, strengthens customer loyalty and enables new pricing options – even and especially in price-sensitive environments.
Calculate your guaranteed plus here and then let us implement it!
Do you want to increase your turnover, win new customers and build stronger customer loyalty? Use our revenue calculator and calculate how this is possible with our solutions!
Banks / Insurance companies / Energy suppliers / Telecommunications providers / Retailers / Publishers
Eye-catcher:
Relevant added-value concepts
differentiate immediately
Same product.
New experience.
Attractive incentives and innovative value-added services that go beyond the product offering are needed to beat the competition. Integrated cashback programs, card-linked offers, mini-contracts and intelligent pricing strategies are key elements in sustainably differentiating your products and creating real added value for your customers.
Data-driven for double the added value.
As a MarTech pioneer, we use cutting-edge technologies and real-time data analysis to create double the benefit. For your customers, because they get a completely new brand and product experience.
And for your company, because we can provide you with accurate advice on how to make your product portfolio even more attractive.
Enjoy Mehrwerk’s full service offering.
14 well-networked in-house units offer a comprehensive service: data analytics, software development, customer management, marketing services and call centers.
Fast time-to-market.
Simply select the desired services and get started right away. Very simple and uncomplicated plug & play.
White label included.
You strengthen your own brand by offering our services under your own name and fully integrating them into your existing projects/processes.
Transparent: measurable success.
The success in increasing customer loyalty and boosting additional revenue is always measurable and traceable thanks to authentic data.
Emotional product differentiation.
Despite interchangeability and you create a unique product that stands out from the crowd of sameness.
Guaranteed returns through brand loyalty.
We significantly increase revenue and customer loyalty while reducing the churn rate, without the usual trade-off between prices and sales.
Higher customer satisfaction, lower churn rate and guaranteed additional income: How does that work?
Mehrwerk solves the price paradox so that you can “square the circle”.
Your company can implement price increases to which existing customers react with increased loyalty and retention rather than turn away. The key to this: data-based, value-added offers that are so relevant and tailored that they make each product experience unique.
Which loyalty solution is right for your customers?
Talk to me.
Sören, Manager of Service Sales, is your personal added-value specialist
Alles völlig unverbindlich. Aber sofort lösungsorientiert.
What our customers say:
“The project implementation of ‘Das Echte’ and the onboarding of our employees could not have gone any better. Thanks to the very close and cooperative collaboration with Mehrwerk, we were able to benefit from the experience of other savings banks with value-added accounts. The transition to ‘live operation’ went smoothly!”
Katharina Nimser
Sales Development Specialist, Sparkasse Dortmund
“Innovation, individuality and standardization – if you want to approach the topic of added value from the customer’s perspective in an agile way, Mehrwerk is the right place for you. Despite intensive project work and one or two challenges during implementation, the Bielefeld-based company always has a good dose of fun on the agenda. The incredibly great result of our collaboration can be seen at ‘Watt mehr’.”
Helge Rothard
Representative of the Board, SPK Westholstein
“Mehrwerk and Bayerische provide insurance solutions with exciting features – two innovative companies from the SME sector that have their finger on the pulse and want to get things moving. Our experience in the insurance industry and Mehrwerk’s expertise in the cashback sector form a good synergy, which gave rise to plusrente in 2014.”
Sophie Röhlk
Head of Business Area Marketing at Bayerische, plusrente
Mehrwerk customers are successful customers:
